When do the summer sales start?




The good weather arrives and, with it, the summer sales. After the impact of the coronavirus pandemic, sales of fashion garments and accessories
plummeted 39.8% in 2020
. In this way, businesses will take advantage of this discount campaign to improve their sales for the new season, which augurs a gradual return to normality thanks to vaccination in our country.

Customers eagerly await to find garments in the trendy colors and trends of summer 2021 at the best price. Therefore, there are many who wonder when will the summer sales begin. Although traditionally the sales began on July 1, there are many firms that in recent years they bet on anticipating the long-awaited date.

Even if none of the brands have yet confirmed their official dates, It is expected that this year the same dates of 2019 will be repeated. Here are some estimates to get an idea of ​​when the 2021 summer sales will arrive.

Summer sales 2021 at Inditex

Inditex's sales are the most anticipated by customers, due to the range of brands that includes the large company chaired by Pablo Isla. Some of the best-known stores in this group are

Zara, Bershka, Stradivarius, Uterqüe, Pull & Bear, Oysho and Massimo Dutti, among others. All of them, last year began the discount season on June 25 and the 2021 sales at Inditex are expected to start from Wednesday, June 23 on the web and apps and from the 24th in physical stores.

However, some brands such as Bershka, Stradivarius and Pull & Bear already have special prices.

Summer sales 2021 in El Corte Inglés

The Corte Inglés sales are another of the most anticipated, since department stores offer discounts of up to 40% in most of their sections. I know It expects its sales to begin on June 24 on its online channel and on June 25 in physical stores, as happened last year.

Summer sale 2021 at H&M

H&M sales will start around as of June 20, if you stick with your 2020 strategy. Although this is another of the firms that currently offers great discounts on their website.

Summer sale 2021 in Mango

Last year, Mango gave the starting gun for the discounts on June 18. Therefore, he foresees that in 2021 they will start on the same dates. Nevertheless, Mango already has its own online discounts in its outlet store.

Summer sales 2021 at Grupo Tendam

If they repeat the same strategy from last year, it is possible that this 2021 prior to mid-June they can already buy their clothes at the best prices. Therefore, the brands of the Tendam group such as Cortefiel, Springfield, Pedro del Hierro and Women's Secret, will begin their sales, offering significant discounts between 12 and 20 of the same month of June.

It is important to remember that stores physical open at 10.00, unlike the online that do not have hours. Also, their sales begin at 00.00 hours of the day established by the brand. In the In the case of Inditex, the sales start a few hours before in the app.

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