July 9, 2020

What is Amazon's Prime Day?


The Amazon's Prime Day is a discount campaign with limited time promotions for two days (July 15 and 16) in which they will be launched more than one million offers worldwide more entertainment actions such as concerts. From Amazon they trust that the sales "are more successful than the previous year" when they beat record of subscriptions and products.

During a visit to the logistics center that the company has in Illescas, the director of Consumer Business, Ruth Díaz, pointed out last week that in the fifth edition of this campaign, which is celebrated around the world, about 40% of the offer that will be put on sale will come from SMEs.

To access the discounts that Amazon offers for this day, which in its edition exceeded other promotional campaigns such as «Black Friday» or «Cyber ​​Monday», users must be subscribed to «Amazon Prime».

Currently, more than 100 million customers around the world have an Amazon Prime account, which means different advantages such as free day shipments. In Spain it means paying an annual fee of 36 euros in exchange for free shipping on more than two million products, but also unlimited access to movies and television series via Prime Video, millions of songs without ads with Prime Music, and the Priority access to flash offers and Twitch Prime.

(tagsToTranslate) prima (t) amazon

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