Transfer marketTOWe analyze the inflation that has occurred in the transfers of the players
ANDIn recent years, the prices of footballers in thetransfer market have increasedin a considerable way. The figures that are paid forget the services of a footballer they are getting taller every time Of thethirty signingsmore expensive in the history of football,29 of themhave occurred in the lastten years, leaving ininsignificantthe figures that have been paying until relatively recently.
The football business is increasingly movingmore money worldwide, which has a positive effect on the economy of clubs, which can afford to investlarge quantitiesof money in buying players with the goal ofbe more competitive and choose to win the competitions they dispute.
The dayJune 11, 2009, the portugueseCristiano Ronaldohe became themost expensive signing in history when being transferred fromManchester Unitedto theReal Madridfor a price of96 millionof euros. Super as aZindine Zidane, that had that honor fromeight years(2001). From 2009 to this year, the number of Ronaldo's transfer has been exceeded insix transactions, includedhis contract for Juventus of Turn this summer. InAugust 2017, theParis Saint-Germainpag alBarcelona 222 millionof euros forNeymar, turning the Brazilian into theNew most expensive footballer in history, with a pricemore than two times higherto Ronaldo.
In the lastten seasons, the team that has spent the most money on signings is theManchester City, with1,500million euros in69 players. They accompany him on the podiumChelsea, with 1,250, and theBarcelona, with 1,200. Next, come thePSG(1,190), theJuventus(1.140), theManchester United(1,060), theReal Madrid(1,040) and theLiverpool(1.040). The ninth is theInter(770) and the tenth, theAttic(744).
The fact that football is a sportfollowed every time in more parts of the worldhas facilitated thatincrease revenuesfor the sale ofretransmission rightsof the parties. In addition, it has also allowed the clubs with more global followers to obtain greater economic rewards from theirsponsors, since they have seen the opportunity for the image of their brand to reach places that they did not reach before thanks to football, for what they arewilling to invest more.
The team with the most money in the season2007-2008was theReal Madrid, with365millions of euros. In the2016-2017, was theManchester United, with676, practicallythe double. Also, in that season, thetenthequipment of this classification ingres405millions,more than the first of 2007-2008. In the past year,the Madrid entered 750'9 million of euros. The following graph shows how the average income of the ten richest teams in the world in each season has grown in the last ten years, to the point wherethe figure for the 2016-2017 period multiplies the 2007-2008 course by two.
The following graph shows the evolution of the average price of the ten most expensive signings of each season in theperiod 2009-2018. In the yellow line, this evolution is observed taking into account only the figures that were recorded. In the blue, the same evolution appears, but, in addition,taking into account the variation of the Consumer Price Index (CPI)of each season, that is, inflation.
It is timely to make this differentiation because inflation affects all aspects of the economy,included soccer, and makes the value of moneychangefrom one season to another. That is, the purchasing power of, say, one million euros is higher or lower than in another seasonaccording to the CPI. In the season2018-2019, prices have gone up a12'1% compared to 2009-2010. This means that a player who in summer of2009cost10 millionof euros, today it will have cost11.2 million.
The average price of the ten most expensive signings of each year has been rising gradually,hand in hand with the increase in the income of clubs, with two climbsquite brusque: In the season2013-2014and in the2017-18, in which the figure practicallydoubles that of the 2009-2010 season.
The leaders of the most powerful clubsthey have not gone crazy. Simply,can affordspend many millions on signings.They fit the numbers because they have a lot of income. The inflationary trend of the last few seasons in terms of spending on signings is not about a specific situation, but ratheris going to be maintained in the next few years. As long as the clubs keep coming in increasingly large amounts of money, which is predictable, seeing the evolution of the last years and the general situation of football,they will continue to beat spending records in signings.
The companiestelevision operatorsare themain sourceof income of the clubs andthey have in their handmaintain or change this trend. The moment they stop beingwilling to pay such high sumsfor television rights, clubs can seesignificantly reduced their income.