It's an easy year to find fails technological Financial Times has chosen "techlash" as the word of the year, which defines: "The growing public animosity against the technological platforms of Silicon Valley and its Chinese equivalents."
Barack Obama won the presidency of States in 2008 thanks to "internet". In 2007, Facebok had been the "internetero phenomenon". Only ten years later, "internet" are the "networks". And if Donald Trump won the election thanks to Facebook, the meaning he has is completely different.
1. The five spots of Facebook
In 2017 Mark Zuckerberg toured the United States: milking cows, drinking tea, driving a tractor. The rumors of President Zuckerberg were common. In 2018, those rumors have disappeared. Facebook is still a product of success, but the brand starts to be toxic: there are engineers who see the company as an unrealistic place to work, other large companies that have collaborated with Facebook now distance themselves.
2. Women and China against Google
Google has been spared public criticism for privacy. But it has had two great internal revolts.
First, against a project called Dragonfly to open your censored search engine for the Chinese market. The Intercept In August, it published Google's internal project, to be launched between January and April 2019. On December 11, Google CEO Sundar Pichai said in the US Congress that they did not have those plans "right now." The Intercept took days after the project was "effectively finished".
Second, the employee protests in the headquarters of the world for the treatment that has been given to men who left the company accused of sexual abuse. The case that raised the scandals was Andy Rubin, the so-called "father of Android". He was fired for forcing an employee to have oral sex, but he was paid 90 million dollars.
Google has also had to abandon two artificial intelligence projects with the Pentagon. Your employees do not want to help make weapons.
Not to mention of Google+.
3. Elon Musk plays alone
Elon Musk eats separately. Look for new problems that are added to all you have to achieve enough Tesla cars.
Musk claims to be a peculiar executive president. His skid of 2018 was a tweet where he said he was going to privatize Tesla and that he already had the money. The actions of the company skyrocketed. That is illegal and they have sanctioned him without being able to be executive president for three years and with 20 million dollars. "It was worth it," he said in November.
Meanwhile, he called one of the British submariners who helped to remove the children from the Thai grotto in July and who despised his offer of a submarine for the rescue as "pedophile". It has denounced for defamation.
Musk has something of Trump. He says what nobody says in his position. His great challenge is to make Tesla a manufacturer of electric and autonomous cars that can be better than BMW, Audi, Google or Uber.
In December it was known that dismiss engineers shouting, for mistakes they have not made and without knowing what they are called.
4. Amazon teases
In 2018 Amazon had to make a great leap in its internal organization: the establishment of its second headquarters, after its headquarters in Seattle. There were thousands of jobs and mayors and governors of 238 cities bid with deals on tax treatment, infrastructure and other benefits.
Amazon was left wanting and enjoyed media attention. What remote place would take advantage of Amazon to grow? In the end the solution was obvious. Amazon has gone to New York and Washington, the two most obvious centers of power. For that, it was not necessary so much contest.
5. Huawei and Kaspersky, defenestrados
The United States announced that its government would not work with components of Huawei. A federal court dismissed a claim from the Kaspersky antivirus company to be able to return to work in government networks. Both are accused of being too close to the governments of their countries: China and Russia.
Both companies deny the accusations. At the moment they are the biggest examples of the new reality where a global internet is more difficult.
6. Autonomous cars did not arrive
The eternal promise of real autonomy should wait until 2019. And it will be only in specific areas. Uber has been nine months without his driverless cars circulating after one killed a person in Arizona. The return was in mid-December and with conditions: at less speed, with two drivers in the vehicle for any setback.
7. And the virtual reality? Just as bad as the augmented
The departure of the Oculus boss, Brendan Iribe, from Facebook and the lack of emotion with Magic Leap's augmented glasses have left skepticism. The sector is awaiting the arrival in the spring of the new Oculus Quest. The eternal promise of virtual reality begins to tire.