Companies from different sectors and the Administration agree that digitalisation is "a reality" and the business fabric must assume this "challenge" of digital transformation to increase its competitiveness with innovation, talent, training, security and specialized help and financing.
This has been stated in the "EFE Forum Companies: Digital Transformation, New Needs, New Challenges", organized by the EFE and Correos Agency, and which has been closed by the Minister of Economy of the Generalitat Valenciana, Rafael Climent, who has defended the need for companies and Administration to collaborate to achieve that goal.
Improving digital infrastructures and cybersecurity, creating a homogenous regulatory framework, betting on talent, offering access to investment, eliminating barriers to electronic commerce and ensuring consumer protection in their use have been revealed as necessary challenges to settle that digitization .
In addition, the need to "democratize" digitalisation and to facilitate the commitment to new technologies to any company, regardless of its size and the territory in which it is based, has become evident.
In the forum, held at the headquarters of the Valencia Stock Exchange, the director of the Valencian Institute of Business Competitiveness (Ivace), Julia Company; the sales coordinator of Correos in the Valencian Community, Murcia and the Balearic Islands, Raúl López; the director of systems of Global Omnium, Francisco Pascual; the general director of the Consulting and System Unit of Sothis, Catalina Jiménez, and the business director of corporate and corporate banking of the BBVA Regional Este, Cristina Domínguez.
For the minister, favoring the incorporation of technology involves "democratizing competition" with regulations that prevent the "abuse of power of dominant companies" and "promote incentives for SMEs and start-ups", as well as "reverse the impoverished" execution of State investments in R + D + i.
The director of the Ivace has told EFE before the forum that digitalization is an "unstoppable phenomenon", to which companies have to be incorporated "gradually", and a "challenge" to "compete successfully", while the manager of Correos has assured that it is "the present" and the company that has not faced it, arrives "late".
Jiménez (Sothis) sees "an obligation" to "be competitive" and has opted to "turn" towards a technological world both business models and the way of working and the relationship between employees and customers and suppliers so that "the digital native companies "do not go ahead and make them lose competitiveness.
For the representative of BBVA, digitalization is an "absolutely necessary lever for some challenges" such as acquiring greater productivity and greater size, and from Global Omnium, Pascual has warned that companies that do not initiate a process of "deep" digitization will be, in a few years, "out of the market".
Correos, according to its territorial sales coordinator, has found "new ways" with electronic commerce and seeks "to become a reference in all types of communications" with the union of the physical and digital because, in his opinion, together " they do more strength than separately. "
The director of systems of Global Omniun has valued the "revolution" that has lived the company in the last decade, "that has gone from being a 'utility' to a technological platform of water services" and has valued that "with technological talent , you can achieve success worldwide. "