Sony was expected to use CES, the largest consumer electronics fair in the world held in Las Vegas, to showcase their new televisions. It was also rumored that he would announce news about the PlayStation 5. But what nobody imagined was that he was going to present a car. The Japanese manufacturer has surprised attendees this Monday at its event at the Las Vegas Convention Center by taking an electric vehicle to the stage. It is a prototype called Vision-S full of sensors to monitor everything that happens both inside and outside it.
"It is no exaggeration to say that the mobile has been the mega trend of the last decade. I think the next mega trend will be mobility"said Kenichiro Yoshida, president and CEO of Sony Corporation. The company has not offered details about what its intention is with this prototype beyond making its perception of the future of mobility known.
The car has a total of 33 sensors. Some aim to facilitate autonomous driving and detect both nearby people abroad and each passenger. In a promotional video, the vehicle recognizes its owner even before riding it. "Hello, David," appears on a screen behind the wheel as soon as you open the door.
For Yoshida, "the evolution of mobility will redefine cars." They will become an entertainment space where users can be attentive to different content. Sony has also incorporated into the vehicle some of its latest technologies to achieve it. For example, a large panoramic screen in the front and the 360 Reality Audio. It is a sound that comes from speakers built into each of the car seats and seeks to offer the user an immersive experience.
To manufacture it, it has partnered with leaders such as Bosch, Continental, Magna, Qualcomm and Nvidia. Although it is the first time that Sony presents a car, its technologies are already used in vehicles of some manufacturers. Some of the sensors that the Japanese brand uses in its cameras are used in the Toyota Corolla and the Lexus NX, according to the portal specialized in Digital Trends technology.
The PlayStation 5 logo
One of the big questions before the presentation was whether Sony would present the PlayStation 5. Before making any announcement about it, Jim Ryan, president and CEO of Sony Interactive Entertainment, has put the figures of its predecessor on the table. More than 106 million units of the PlayStation 4 have already been sold worldwide and more than 1,150 million games.
Then Ryan has confirmed the name of the new console and has shown its logo for the first time "Very similar to that of its predecessor." Afterwards, he has reviewed some of his already known characteristics, but he has not given new details or shown any images. The launch is maintained by the end of this 2020 and has urged attendees to remain vigilant in the coming months. "Our promise to the robust community of 103 million PlayStation is to offer the greatest and best content, and offer unique experiences to players with unprecedented speed," he said.