August 5, 2020

Pipo, the tailor of Agaete dies – La Provincia


With the death at age 86 José Sánchez Benítez, known by Pipo, a business reference disappears from the tailoring sector, based between Artenara and Agaete.

The summit town was the place of birth and to which it was linked until the last days of his life. His father, Juan Sánchez Rodríguez, was secretary of both the City Council of Artenara and the local court, and from the marriage to Bibiana Benítez Rodríguez, a native of Valsequillo, ten children were born.

Later he occupied the positions of the court of Agaete and the city of Gáldar until his retirement. After primary studies at Artenara, Pipo was trained at the Salesian school where he studied the profession of tailor, along with his brother Honorio, and other young people of the town such as Juan Félix Romero, recently deceased, who trained in graphic arts and Pedro Martin who did it in the carpentry branch.

The three young artenarenses stood out in the business world of the city and the island, in their specialties, founding the companies "Sastrería Sánchez", "Linca" and "Pema", respectively.

After their time in the Salesians, the two brothers, Pipo and Honorio, went to work with their uncle Miguel Sánchez Rodríguez, in the famous tailor's shop "The Elegance", located in the Pelota street of the neighborhood of Vegueta. Then Pipo set up his own workshop in the Villa de Agaete where up to twelve women, including officers and apprentices, worked in addition to the work that, on his order, was carried out outside the workshop by local dressmakers. His tailoring company was a reference in Artenara, Agaete and in the northern part of the island, at a time when the market was not yet covered by clothing.

But as a result of tourism development, the activity resulted, even with new machinery, in the preparation of uniforms for hospitality staff, waiters and cooks, and table linen. And being director of the Insular Savings Bank Juan Marrero Portugués, his company made the uniform of the employees, who wore the characteristic shield of the bank. On a personal level, he was a man who went up weekly to his hometown, his participation in the auctioning game that served as healthy leisure among his neighbors like Segismundo Bertrana, Juan Demetrio, Pepe Medina, being outstanding Juan Diaz Almeida, Leopoldo Bas, Enrique Jorge, Antonio Guillén and many others who spent hours at a passionate table in the Plaza de Artenara.

We express our regret to his wife, María Delia Quesada, his children Clary, Juan Carlos and Ángel Daniel, brothers and other families, along with these memories of a noble and enterprising man, who with his initiative helped to forge the work fabric of the Villa de Agaete for more than fifty years.



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