Ham that is not ham, juice that is not juice or discounts with trap … The time has come for the consumer to rebel. And the Organization of Consumers and Users (OCU) has made available a tool to amplify their voice. This Tuesday has launched an initiative to identify lies and misleading advertisements in terms of consumption that may harm the user, who is called to disseminate them with the hashtag #NoCuela. You will also have at your disposal an email to send your complaints to be investigated, while a committee of experts will be dedicated to detect possible hoaxes that can harm the consumer.
#NoCuela it is a campaign to protect consumers and alert them to possible false or misleading claims related to consumption. #TagsTrampas is another of the initiatives launched by the organization to denounce deception in the labeling of products, mainly in the food sector. The OCU warns that these practices, although not always malicious, can be dangerous and even harmful to the user.
These are some of the hoaxes that the OCU already detected (and spread):
Juices that are nectars
The OCU denounced through its campaign #TagsTrampas that some manufacturers, among them well-known brands like Granini or Don Simón, sold their products as juices when in fact they were nectars. The difference is relevant: unlike juice, only half of the content of nectars is fruit. The remaining 50% is water with sugar. The key, the organization recommends, is to look at the fine print.
Discounts with small print
Last week, the OCU warned that Carrefour's promotional campaign Discount operation It is not as clear as it should be. With this initiative the chain ensures that you can get discounts of up to 80% in more than 10,000 products, with a guaranteed 10% discount. The consumer organization warns that it is not a direct discount, but a voucher that can be used in the next two weeks in another purchase. On the other hand, it denounces that the products subject to rebate are marked to be identifiable, but that the customer will not know the amount of the discount until it reaches the cashier. Because the percentage is marked on the bar code of a card that the consumer receives when entering the supermarket, but that does not contain information about the reduction of which will benefit.
The 'york' who pretends to be ham
In your campaign #TagsTrampas, the OCU alerts that what the consumer is in the supermarket with the denomination York It is not ham, but other pork meats made in the same way, but with pork pieces less noble.
Special milk for people over 50
In August, the OCU denounced that Central Lechera Asturiana will be selling a product aimed at a specific segment of the population: those over 50. The claim ensured that this special milk provided all the necessary nutrients for the care of those people who had exceeded half a century. The organization explains that it is not necessary to take fortified foods as long as a correct diet is followed, regardless of age, and points out that this product is 30% more expensive compared to skimmed milk of the same brand bought in the same establishment.
Hens raised on ground and outdoors
Eggs are another product that can cause confusion due to the complexity of their labels and codes. For example, code 1 indicates that hens are raised outdoors. And this was the image stamped on the Roig eggs package, next to the phrase: of hens in freedom. The OCU pointed out that, in reality, these eggs had a code 2, that is, that the hens had been reared on the ground (and not in a cage), but without access to the open air.
Pota disguised as squid
Are squid rings and pots the same? No, and that is why some denominations that can be found in the supermarket are deceptive. It is a similar product, but Potato is another type of mollusk, bigger and harder, explains the OCU. Therefore, he adds, they go through a process with water and phosphates to get more tender and have a lower price than squid.