June 24, 2021

Nike’s exciting announcement about Kobe Bryant that has gone viral



On the day of his tribute and public funeral, the sports brand has moved

More than 20,000 people, including NBA figures such as Michael Jordan, Pau Gasol, Shaquille O’Neal, Magic Johnson or Kareem Abdul-Jabbar, participated Monday at the Staples Center in Los Angeles (California) in the memorial Kobe Bryant and his daughter Gianna, who died on January 26 with seven other people in a helicopter accident. In a two and a half hour ceremony under the title ‘A Celebration of Life’ – ‘A celebration of life’ – and held on a special date – February 24 (2), 24 for the number that Kobe wore during his last years at Los Angeles Lakers and 2 for the number he used to Dress up the little ‘Gigi’-, thousands of personalities, athletes, friends and basketball fans gathered to say their last goodbye to the’ Black Mamba

As exciting as that is the announcement that Nike has made public, the Kobe brand and that reminds you for a minute and a half, on a black background and with words

.“I’m here because I loved Kobe,” said American singer Beyoncé excitedly, who paid her particular tribute to Bryant singing, along with a chorus, ‘XO’ and ‘Halo’. Alicia Keys, who played the sonata ‘Claro de luna’ by Ludwig van Beethoven, and Christina Aguilera, who sang the ‘Ave María’ by Franz Schubert also took the stage. From the presenter Jimmy Kimmel, in charge of conducting the event, through the players Diana Taurasi and Sabrina Ionescu and coach Geno Auriemma, to the ‘general manager’ of Los Angeles Lakers, Rob Pelinka, dedicated emotional words of remembrance to Bryant, although it was the speech of Michael Jordan, with whom Kobe maintained a healthy rivalry in the tracks, the one that moved among them all.

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