Madrid, Feb 16 (EFE) .- Disney + today announced the premiere of the Spanish miniseries “Besos al aire”, starring Paco León and Leonor Watling and produced by Mediaset Spain, which will be the streaming service’s first original production, with the one that inaugurates the new entertainment brand for all audiences, Star.
“Besos al aire”, which will arrive on Disney + in March, is a romantic comedy that tells eight cross stories, with confinement as a backdrop, and love as the main protagonist.
In a virtual presentation made today by the CEO of The Walt Disney Company Iberia, Simon Amsalem, who was accompanied by the vice presidents of original production, Sofía Fábregas, and of programming, Vincent Sourdeau, respectively, the mouse company announced that it will perform , between now and 2024, fifty original productions in Europe.
The person in charge of these products has assured that they will be “100 per cent” local productions, without specifying Spanish projects, which will be reported, she said, “in a few months”.
They have confirmed the premiere on Star of the Spanish film “El plan”, starring Antonio de la Torre, Raúl Arévalo and Chema del Barco, recently nominated for the Goya for best new actor and the Feroz for best supporting actor.
In the presentation, Amsalem has revealed that, although the objective of Disney + in its launch in April 2018 was to reach between 60 and 90 million subscribers in the world in 2024, the reality is that “last week we arrived at 95 million, which slightly changes our plans. ”
“Now,” Amsalem said, “our new goal for 2024 will be to have between 230 and 260 million paying subscribers in the world; in Spain, we have also been very well received,” he added, without specifying the figures.
According to studies carried out by the company, adults who subscribe to Disney + had a “great interest” in finding more content, also for those over 18 years old. For this reason, the head of Disney + Iberia explained, Star is being launched, its new entertainment brand that, within the Disney + app, will offer television series, films and original productions.
The Star option will premiere on February 23 with more than 40 television series, including four exclusive originals, and 250 films, and will add new titles to the service each month from Disney creative studios, such as Disney Television Studios, ABC Signature, FX Productions and 20th Century Studios -former Fox-, among others.
In this way, Star will make available the impressive catalog of films and series owned by all these creative studios, now Disney brand, and which total more than 1,100 titles, many of them classics.
Disney + managers have reiterated the “strict parental control” through exclusive pins that adults can update whenever they want and in the sections they consider appropriate through a simple configuration process for 6, 9, 14, 16 and 18 years.
Since Disney + arrived in Spain in March of last year, Sourdeau pointed out, more than 600 films and 400 series have been released, of which 90 are original. In 2021 “we will add, under the Star brand, 800 titles for older audiences, both classic and new.”
The announced premieres include a crime thriller from “Big Little Lies” and “The Undoing” creator David E. Kelley titled “Big Sky” about missing women; the “Con amor, Simón” spin-off, “Con amor, Victor”, written by the film’s original screenwriters, and the adult animated comedy “Solar Opposites”, co-created by Justin Roiland and Mike McMahan (Rick and Morty).
The launch of Star is also joined by the drama and horror series “Helstrom”, and, throughout the year, the series “Dopesick”, with Rosario Dawson, and “The Dropout”, the new content of the Kardashian Jenners, apart from other FX original series like “The Old Man”, starring Jeff Bridges.
Alongside these new proposals are complete classic series, “to enjoy marathons at home”, such as “Grey’s Anatomy”, “24”, “Buffy, the vampire slayer”, “The X Files”, “Lost (Lost)”, ” Family Guy “,” Sons of Anarchy “,” Modern Family “,” How I Met Your Mother “or” Scandal “.
In addition, Star will have available films like “Pretty Woman”, “Braveheart”, “Titanic”, the original saga of Alien, the complete saga of “Die Hard” and “Deadpool” 1 and 2.
Disney executives have explained that there will be bonuses for Spanish customers who are already subscribed to Disney +, with the maintenance of the price of € 6.99 / month or € 69.99 / year including Star for the first six months. For those who subscribe after February 23, Disney + will cost € 8.99 / month or € 89.90 / year.