Colombia and UNDP sign an agreement to promote cultural enterprises



Bogotá, Mar 4 (EFE) .- The Colombian Government and the United Nations Development Program (UNDP) signed an agreement to support the reactivation of 300 small and medium-sized businesses in 20 municipalities of the country, the Ministry of Culture.

Initiatives linked to the orange economy, one of the Government’s bets to boost the cultural sector, were affected by the coronavirus pandemic and will receive support through a virtual training and business strengthening program for cultural and creative entrepreneurs.

With the program, called “Territory CREA 2021”, it seeks to promote the “conditions for entrepreneurs to generate decent jobs in the cultural sector, as well as to generate installed capacity in the different territories, through the training of trainers,” said the Minister of Culture, Felipe Buitrago, during the signing of the agreement.

This alliance will strengthen the technical capacities of trainers and creative ventures in the towns of Neiva, Villavicencio, Cúcuta, Ibagué, Cartagena, Mompox, Barichara, Tunja, Salamina, Quibdó, Cali, Popayán, Tumaco, San Andrés, Barranquilla, Cali, Bucaramanga , Valledupar, Montería and Sincelejo.

The agreement will be articulated with the development of 12 areas of Desarrollo Naranja, the Workshop Schools of the Ministry of Culture and the program “Economy for the People” of the Presidency.

“I am grateful for the confidence of the Ministry of Culture in UNDP to accompany the business strengthening of entrepreneurs in the creative and cultural sector. With this agreement we are supporting the socio-economic reactivation of the artistic and cultural sector, one of the most affected by the crisis derived from the covid-19, “said the UNDP representative in Colombia, Jessica Faieta.

The cooperation alliance between the Ministry of Culture and the UNDP is part of the Internationalization and Cooperation Strategy of that portfolio to consolidate agreements that allow strengthening and enhancing projects focused on the protection and promotion of culture.

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