Mon. Apr 22nd, 2019

Chatbots enter museums

Los chatbots entran en los museos

The chatbots as technology for process automation have already been applied in different sectors such as technology, financial markets or the oil and gas industries, with cultural industries being the next sector where they will soon disembark.

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Carlos Gonzalo, professor of Postgraduate in SEO and social media for BSM communicators, the management school of the Universitat Pompeu Fabra and consultant of the agency Flat 101 It maintains that the laggards in the adoption of these technologies are, together with the cultural industries, sectors such as education, medical care and public services, and that it is time to adopt measures so as not to be left behind.

The chatbots will mean, the next revolution in museum and didactic heritage so in its communication at the International Congress'The museum for all people: art, accessibility and social inclusion 'organized in early April in Madrid by the MUSACCES Consortium (UCM-UNED-UAM) raised the need to upgrade to the next wave of technology that will shape the next future of the digital humanities.

According to Carlos Gonzalo, researchers in the field of the humanities, the semantic web and computer science need a White Paper on the impact of chatbots in museums that will guide them in the development of prototypes of conversational interfaces for museums, a technology that will allow visitors to dialogue with the works.

Gonzalo claims the need to develop a conceptual model that serves as a knowledge base applicable to museums of history, art and archeology, and develop generic prototypes of these specialties that can then be combined with chatbots of specific museum catalogs.

"It is necessary _afirma_ to improve the visibility of funds of museums that may be hidden by the characteristics of the information architecture of the websites of museums, should explore the possibilities of interaction of chatbots as a service of information discovery for users" .

According to the cycles of technological overexploitation, the famous Hype Cycles published annually by Gartner consultancy, this technology is about to mature, however the problem is that the catalogs of museums are not labeled in such a way that a chatbot can understand what is the content of data related to a work or an author.

In this sense, he points out that in five years there will be things that look like science fiction today, but between what technology will be able to do next and how museums catalogs are today "there is a great distance because words have to be made intelligible for robots that are only going to understand the contents if they have a specific ontology behind the works of art and their historical period ".

"Blessed are the documentalists, librarians and data processing specialists who after twenty years will see how the semantic web resuscitates, opening new possibilities in the labor market," he concludes.

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