Traveling with children requires difficult logistics given the specific needs that the little ones need. From the most essential, such as a stroller, to other accessories that facilitate everyday life, such as high chairs, cribs or hammocks. And not everything fits in the trunk. Babyboo It was born less than a year ago to facilitate the movements of families with young children and offers rent for days, weeks or months of baby accessories. It is estimated that 70% of families travel less since they have the first child due to the aforementioned logistics. The entrepreneur Elisabet Branchat, within the Demium Startups incubator, he looked for a business project “with values behind that motivated me, that was sustainable and that contributed something to the public. I was interested in baby accessories, ”explains the founder to ABC Empresa.
Elisabet had been working in the railway and motor industry for more than ten years, in the commercial area, with a lot of experience in all the operations, something essential in this project. It is necessary to stock the material, clean it, deliver it and pick it up wherever the customer wants and return to rapier. Started alone with the project and quickly launched a first round of financing through the Demium incubator, now having other partners.
The platform guarantees that the products that are rented are of first brands of the market and they are in perfect condition. «We have two categories. A smart, lower prices and very practical products. And another premium, where more specific ones are found, ”says the founder. Through this platform the availability of the accessories is checked and the reservation is made. Babyboo is responsible for sending it to the place you want and pick it up at the end of the rental period.
For the moment 300 operations have already been registered and by 2020 “we hope to multiply them by at least five. 2019 has been a pilot test to verify that the business has a sense, ”says Branchat. They work on the project three people who share the tasks (marketing, operations and customers and business development) and also have external help for the finance and development part of the platform. In addition to carrying out the different operations they work with the TEB cooperative group, which gives employment opportunities to people with mental disabilities.
Strollers and cribs
Babyboo was launched in May last year so "the strong start was in summer." The bridges and the past Christmas have also been dates of more requests. The most requested products are lightweight strollers, to travel by plane, whose price for 2-3 days ranges between 30 and 50 euros. They also have other customers, "those who are going to receive the visit of small relatives at home, on vacation, and rent a cot, a car seat or a hammock," says the head of the platform. "We offer support for assembly and advise based on your needs," he adds.
The company's headquarters are in Barcelona and from there they spread throughout Spain. The Catalan capital, as an important tourist point, is among the priorities of the business without forgetting other points. The startup has reached agreements with Apartur, the Association of Tourist Apartments of Barcelona, and with the Hotel Guild of Barcelona, and has carried out hotel services.